2800 E3 for Sale in SD

Yeah, I read cloth seats and “nice little Euro” and made an assumption. Photos weren’t working right.

Didn’t know US spec cars got cloth seats. Just early ones?
 
Yeah, I read cloth seats and “nice little Euro” and made an assumption. Photos weren’t working right.

Didn’t know US spec cars got cloth seats. Just early ones?
Hoffman could have brought in both but Canadian cars often had cloth seats and use the same vin range.
 
I bought a '71 2800 sedan shortly after the Bavarias came out. It was leftover and a dealer who was a few hundred miles away gave a pretty good discount on it. Only real difference I could find between that 2800 and the Bavarias that made it to our local dealership was the 2800 had full leather upholstery while the Bavaria had vinyl. Never saw a '70 2800 at that time, so don't know whether they had fabric upholstery. The 2500's probably had either fabric or vinyl.

As I recall from the automotive magazine articles I was reading in that era, the Bavaria was just a re-badged 2500 with the 2.8 engine. The articles postulated that BMW did this re-badging to get away from the US consumer's opinion that the B in BMW stood for British!!

Gary
 
There were no 71 2800s in the US, Hoffman asked BMW to decontent the 2800 which cost as much as a Cadillac for 1971 and the Bavaria was born. I think the Brit angle is urban myth.
 
What's not a myth is many people still had no idea what they were. My dad was buying a business in the mid 70's and was driving a 3.0s. He drove the seller to dinner one night. They guy asked, "What's a BMW?". My dad said, "Oh, it's German. Like a Volkswagen." He didn't want to say Mercedes, so he could cry poor during the negotiations.
 
What's not a myth is many people still had no idea what they were. My dad was buying a business in the mid 70's and was driving a 3.0s. He drove the seller to dinner one night. They guy asked, "What's a BMW?". My dad said, "Oh, it's German. Like a Volkswagen." He didn't want to say Mercedes, so he could cry poor during the negotiations.
I don't doubt that at all, I just mean BMW didn't choose Bavaria to avoid that confusion. They didn't rename e9s or 2002s.
 
@HB Chris - I agree with you, didn't mean to imply otherwise. Everything I've read says the Bavaria name was just a general marketing thing. We have two E3's when I was a kid, I was very into cars and never heard the British thing.
 
I heard the British Motor Works line a couple of times in Canada in 1971. Driving my new 1600 across Canada to Banff for a conference.
 
Back
Top